Researchers Say Think Twice Before Rewarding Kids With Prizes | KCUR

Researchers Say Think Twice Before Rewarding Kids With Prizes

On the upside, toys can help potty train a young child. On the downside, they may contribute to materialism in adulthood.
Credit Lisa Brewster / Flickr

My Little Ponies may be great enticements for toilet training, but new research shows that material rewards for accomplishments can lead to materialism down the road. Kids raised with "stuff" as the main motivator for good behavior disproportionately correlate material things with self-worth as adults. The researcher discusses her findings. 

Guest:

  • Lan Chaplin, University of Illinois in Chicago