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Central Standard

Sporting KC: An Entertainment Business

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Sporting KC kicked off its 2014 season with a 1-0 loss to Seattle Sounders FC on March 8.

On today's Central Standard we discuss the entertainment aspect of a franchise that has become a business model for soccer clubs across the country.

Guests:

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Matthew Long-Middleton has been a talk-show producer, community producer, Media Training Manager and now the Community Engagement Manager at KCUR. You can reach him at Matthew@kcur.org, or on Twitter @MLMIndustries.