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Where cassette tapes never died

National Audio Company / Suzanne Hogan / Crysta Henthorne KCUR 89.3

Cassette tapes could have remained a relic of the 1970s and 80s. But against all odds, they’ve survived the eras of CDs and streaming to win over music lovers of a new generation. That’s in large part thanks to the National Audio Company in Springfield, Missouri, the largest cassette manufacturer in the world. Suzanne Hogan shares the story of how this proudly analog format found a new life.

Cassette tapes could have remained a relic of the 1970s and 80s. But against all odds, they’ve survived the eras of CDs and streaming to win over music lovers of a new generation. That’s in large part thanks to the National Audio Company in Springfield, Missouri, the largest cassette manufacturer in the world.

Suzanne Hogan shares the story of how this proudly analog format found a new life.

This episode of A People's History of Kansas City was reported and mixed by Suzanne Hogan with contributing reporting from Anna Schmidt and editing by Barb Shelly and Mackenzie Martin.

As managing podcast producer for KCUR Studios and a host of A People’s History of Kansas City, I want to feed your curious mind, offer historical context so you understand why things are the way they are, and introduce you to the people working to make a difference behind the scenes. Reach me at hogansm@kcur.org.
Anna Schmidt is the fall 2023 intern for KCUR Studios. She recently graduated from Kansas State University, where she was the Opinions Desk Editor for the Collegian student newspaper and took over the role of podcast host. You can email her at anna.schmidt@kcur.org.
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